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Tuesday, January 13, 2009

Affiliate Marketing Problems

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By John Anghelache

Do you make these affiliate marketing mistakes?

If so, check this out...

A lifetime ago, I aspired to join the ranks of pro bodybuilders. I bought a weigh set and started working out at home. My mom was not thrilled. About a year later, I convinced her to let me join a gym.

One of the guys there went to my school. He was strong as an ox. Benched over 300 pounds. Which is a lot of weight for anyone to move. Anyway, he shared with me the common mistakes neophyte weightlifters make. That little talk helped me shortcut the process to building a lean and muscular body.

I figured the same thing applies to affiliate marketing. So I made sure to find out the common errors new affiliates make. This way, I could avoid those mistakes. And reap the rewards faster.

Well, I learned from that experience. A few years later, I decided to learn how to make money online. As an affiliate marketer. So I bothered to find out which costly mistakes to steer clear of at all costs.

Here then are the five mistakes most beginning affiliate marketers make...

Another big mistake is not building a list. You can send people to your affiliate link directly. You are better off getting them to join a list. Like an ezine list on the topic they are interested in. Once you have them on a list work it. Send out good info and promotional stuff.

Mistake #2: Not building a responsive list. By all accounts, super affiliates build big lists. Because affiliate marketing is a numbers game. The bigger your list the better. Size counts for only so much, though. The other ingredient is having a responsive list. Focus on getting people to join your list. Then keep in touch with them by sending out valuable info.

Mistake #3: Not pitching enough. For some reason, a lot of Internet marketers feel you should give away the barn. Not so. Yes, emailing valuable information to your list is important. The real juicy stuff ought to be sold. After all, if you don't send out enough sales messages you'll be out of business. One pitch a week is a good number to work with.

Email is great. It allows for almost instant and cheap communication. That's the problem. The false economy of email leads affiliates to use email exclusively. Not a good idea. Because snail mail is much more profitable. Mix it up. Use both to get higher response rates and more affiliate sales.

Mistake #5: Not collecting snail mail addresses. This one is a biggie. Did you know direct mail is about ten times more responsive than email? A smart way to use direct mail is to send out postcards driving people to a lead capture page online. Then sending out emails about an affiliate product.

Anyway, those are five mistakes to avoid as an affiliate marketer... if... you want to make more money.

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